You know me, still doing lots of work in music promotion and online promotion!
I’ve just started selling affiliate products from my blog - this blog and guess what? It actually works!!!
I couldn’t believe it! I’ve been getting $20 on single sales! If I can do it, artists can do it so it’s time for artists to embrace where the revenue is coming from in terms of the resources they need to succeed in the music business.
Get with kurb promotions! KURBPROMO@GMAIL.COM
$200 still gets you 12 hours promotion work - web design, email list and affiliate marketing management, social media, video, ad campaigns, seo, copywriting, all the service you need for online music marketing!
Let’s make a music business plan to make money and go to it.
Just been working away setting up basic structure for the ad campaign, it will still need some work before its ready to launch, but this is quite intensive work. It’s ready to test now, but again I’d like to take some more consideration on it to optimize, and bring your brand through more.
So now that these basics are at least underway, we need to start discussing what we’re going to be approaching people on facebook with and the more important bloggers.
I can come up with something but as usual, I think it would be better to get your thoughts, or I can present something, and I can then revise based on your suggestions.
As I say, I wish I could get this done faster, but I think it’s better long term to take a more considered approach - I could’ve banged out an average ad campaign in 2 hours and told you it’s done, but I think your work and your approach calls dor a bit more thought.
Also, I have to underline that point that this promotion needs the website at its centre point - most of this promotion is ineffective without it, because without the site and the song available, there isn’t much to promote aside from social media, which you’re relatively new to in terms of your profiles developments.
so I’m going to finish up on the ad campaign tonight, also started on the research for which blogs and forums to target for the release, so I can provide a report for that.
usually I’d have the same person who does twitter help me with that but I’ve already sent them instructions for the twitter so I dont want to overwhelm them too much, we’ll see how we go, but this could be a bit of a slog getting through them all so we have a comprehensive list, then we’ll need to finalize our approach.
As I mentioned, if we’re asking them to promote it, they’ll want to see the website up and running as some kind of proof that this is the real deal, again we want to think about the approach because some bloggers may want to host the mp3 themselves, as I say it depends on the approach we want to take, striking the balance of keeping the bloggers happy but retaining some control.
I can put a staff member onto generating facebook fans/”likes” to get the ball rolling but it’s about how you want to use your allotted hours.
ust sorting your Facebook promo now, that should be no problem,
Twitter promo is underway,
Issue with the myspace promo - you didn’t set up your profile as an artist profile so you could upload music? You may have to set up another account by signing up as an artist / musician. We can promote this personal account, but I think it makes more sense to promote the official music account, so I have instructed staff to standby on this.
With the article marketing (this is backlink driven, designed to make your press release available for republishing and distribution - as seperate from the publicity angle we’re taking with the blog research + approach) we can start an any time since you have something up for your site, but I don’t think we should press the button until we know the full version of the site is to go live within 48 hours.
Good news, with a bit of hustle I managed to secure 100 euros free advertising credit - please note this did cost $US25 - when I’ve finished up with the campaign, you can add your credit card number and the code I provide and you’ll start with a 100 euro budget.
The idea you had about creating the discussion is possible - and i think its a good idea, too - it just again, has to be managed carefully. I’ve never done anything like it before other than generating random comments on youtube, its doable, but I cant anticipate the result.
from here:
I’ll continue to tweak the ad campaign and my list of sites and blogs to approach to promote the release, let me know your moves on myspace. I’ll be thinking on the best way to orchestrate this discussion.
once the social media stuff and ad campaigns are all sorted then I can focus on these more complex issues, thats my problem I’m having, because I usually do all this stuff over 3 months, it gives me a lot more oversight than I feel like I’ve got right now.
list below is the list of sites I’ve researched so far. This is all good, but my thoughts really are on hypemachine and pitchfork and those calibre of blogs/sites that have real clout behind them.
again, as we refine our approach, then I should have more clarity on the issue - as I mentioned publicity is not my forte, so we need to tread a bit more carefully here - as I say once the social media staff are all set up and the ad campaign is too, then I wont have so much going on in my head and I’ll be a lot more useful to you.
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